01

1953-1955Entering the Motorcycle Market and Establishing Yamaha Motor Co., Ltd.

02

1955-1957Competitive Racing in Japan and Promoting the Yamaha Name

03

1958-1961Racing Overseas and Demonstrating Yamaha’s High Performance to the World

04

1958-1961Establishing Modern Research Facilities for Innovation in Quality and Technology

05

1958-1961From Land to Sea?Entering the Outboard Motor Business

06

1958-1961Developing Boats Made from New FRP Materials and Expanding the Marine Products Business Business

07

1956-1957Wholly Original YD1 Born of a Passion for Creation

08

1957-1959YDS1?First Full-Fledged Sport Model Produced in Japan

09

1961-1963Development of Autolube, a Breakthrough for 2-Stroke Engines

10

1965-1973Development of Autolube, a Breakthrough for 2-Stroke Engines

11

1967-1968Development of Autolube, a Breakthrough for 2-Stroke Engines

12

1965-1967Toyota 2000GT, from Trial Production to Manufacturing

13

1965-1969Birth of the Snowmobile

14

1962-1963Establishing the Yamaha Design for Sailboats and Motorboats

15

1962-1969All-Japan Road Race Championship and the World Grand Prix

16

1962-1969Yamaha Water-Skiing School and Boat License School

17

1968-1973Motorcycle Safety Promotion Activities

18

1977-1978Developing the Passol, a Ladies’ Bike

19

1969-1980Technological Revolution and Energy-Saving Engine Systems

20

1969-1979Technological Revolution and Energy-Saving Engine Systems

21

1977-1983Developing Bestselling Products

22

1984-1985World’s First DOHC 5-Valve Engine

23

1981-1990YZR500 Conquers the World Grand Prix

24

1988-1997Taking on Formula One?the Apex of Auto Racing

25

1986-1987Promoting Marine Operations and a Marine-Leisure Environment

26

1983-1990New Products for Foreign-Born Sports and Leisure

27

1976-1984Development of Industrial Robots and Market Expansion

28

1983-1990Development of the R-50 Industrial-Use Unmanned Helicopters

29

1990-1997Bestsellers Revitalize the Domestic Market

30

1990-2002Developing Advanced Technology Linking Humans and Machines Together

31

1996-1998Demand-Generating Marketing Activities

32

1998-1999Developing Outboard Motors in Response to Environmental Concerns

33

1995-1997Popularizing Boating Life with the SRV, a Boat for Beginners

34

1992-1995Taking on the Challenge of the World's Ultimate Yacht Races

35

1992-1995Developing the PAS-Harmony between Usability and Energy Conservation

36

1989-2002Developing the PAS-Harmony between Usability and Energy Conservation

37

1990-1999Products Worthy of the Yamaha Name in the Area of Public Welfare

38

1979-2001Developing Markets that Enrich People's Lives throughout the World

39

2001-2005 A New Generation of Motorcycles Born of Innovative Technologies and Concepts

40

2001-2005Commercializing Environmentally-Friendly, Electric Commuters

41

2000-2005Advance of 4-Stroke Engines in the Marine Business

42

1974-2005Establishing an Industry-Leading Position as a Comprehensive Pool Manufacturer

43

1997-2005Entering the Biotechnology Business with the Goal of Utilizing CO₂ as a Resource

44

2000-2004Industrial-use Unmanned Helicopters Draw Attention as Solutions

45

2011-2013Increasing Utility Boat Production to Aid Recovery after the Great East Japan Earthquake and Tsunami

46

2006-2015Yamaha Motor Foundation for Sports Established as One of Yamaha’s 50th Anniversary Projects

47

2014-2015Yamaha Develops the “Tricity” for Markets Globally as Its First LMW Model

48

2010-2015Development of the Yamaha Clean Water Supply System for Emerging Markets

49

2015-2018Yamaha Factory Racing Team wins 4th Consecutive Suzuka 8 Hours

50

2015-2018Robotics Technology Speeds Up as Long-term Vision Set for 2030